erotica – Sex Across America

Erotica Today: It Aint Your Grandma’s Romance Novel

(5/26/14) Art and publishing trends are really no different than those for style and fashion in the sense that they’re usually ever-moving targets that are often influenced by whatever’s the flavor of the day in the media, among celebrities or the prevailing technology at the moment. It’s the nature of the beast, fueling entire industries focused on market analysis and data crunching in order to predict–and perhaps even set–whatever wave is coming next. The irony of it all is that the so-called “trend experts” are usually wrong and most waves are only identified in the crystal optics of hindsight, often influenced by some unforeseen confluence of unrelated aspects. In a way, it’s good that logical algorithms cannot precisely account for the unpredictability of what a multitude of humans will choose to care about (or not) on any given day. While it thwarts a foolproof formula for what will cause something to go viral, it at least keeps us one step ahead of becoming one with a hive mind. Perhaps it’s a small step in the grand scheme, but an important one nonetheless.

In any event, hitting that moving target is not nearly as easy as most would have you believe. Take trends in published erotica, for example. While there’s much to be said of general market predictions in the 21st Century’s inaugural decade, few (if any) envisioned that women would be driving the major economic growth areas. It may have been a reasonable presumption to think otherwise, but ultimately the miss was based on flawed thinking and incomplete information. For one thing, it seemed a bit unlikely fifteen years ago that extreme elements of the genre would become more accepted in the mainstream so quickly. Additionally, a key missing ingredient back then was a viable e-reader. Ubiquitous today and getting better all the time, it really hadn’t hit its stride before Y2K, so it likely didn’t factor at all when many were trying to discern what the erotica market might look like in the years just ahead.

While women have historically outnumbered men in favoring written forms of erotica over image-based, it’s only been a short time where the difficulty (and perhaps, perceived embarrassment) of locating and purchasing intriguing (and increasingly, more risqué) fare has been mitigated by electronic means. As convenient and generally anonymous personal device technology advanced since the millennial turn, many women have taken full advantage, passing up any potential “risk” of being discovered by local busy-bodies hovering in “that” section of a bookstore and opting to point, click, plug and play instead. Through virtual systems, supply is significantly increased, access is now much easier and, in many cases, much less expensive; three economic factors leading to exponentially greater consumption–by mostly women.

Since the “50 Shades” phenomenon hit just a couple of years ago, many publishers have not only reported a steady stream of new erotica titles being submitted, but also a distinct movement towards more explicit content. Couple that to recent survey data compiled by Pew Research indicating that women outnumber men in recreational reading along with figures showing “Romance and Erotica” currently as the most popular e-reader genre and it’s pretty easy to see where this is all going.

Well, that is, unless the target moves in yet another unpredictable way again.

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Erotica Across America

(12/23/13) What is erotica? Is it art? Is it porn? Is it neither or both? Some say the answer lies with the intent of the subject while others opine that it’s whatever the social majority says it is. If you randomly ask any 10 people, you’ll likely get about 47 different answers. Defining erotica is very much like firing a floppy rubber band at an ever-zipping target. The definition not only fluctuates depending on where you happen to be at any given moment, but also when that given moment happens to be. You would think that something that’s been around since cave dwelling days might be more solidly classified by now, but if anything it’s become fuzzier in the modern era. Perhaps that’s not such a bad thing though.

Paraphrasing Supreme Court Associate Justice Potter Stewart’s famous 1964 statement supporting the Court’s overturning an Ohio obscenity conviction, “…I shall not today attempt further to define the kinds of material I understand to be embraced, but I know it when I see it.” It’s one of those rare, elegant occurrences where intentional ambiguity and sharp precision collide in a way that’s just perfect. By leaving the “erotica bin” deliberately vague, much more freedom is preserved when it comes to what’s Constitutionally protected as free expression. That said, the political and legal skirmishes hardly ended there.

In 1973, the Supreme Court ruled in a California obscenity case, resulting in a three step assessment to resolve whether a written or visual artwork was Constitutionally protected or classified as “obscene” and therefore not covered by the First Amendment. The so-called “Miller Test” offered these guidelines:

1. Whether the average person, applying contemporary community standards would find that the work, taken as a whole, appeals to the prurient interest;

2. Whether the work depicts or describes, in a patently offensive way, sexual conduct specifically defined by the applicable state law, and;

3. Whether the work, taken as a whole, lacks serious literary, artistic, political, or scientific value.

While many states still have laws that would apply in defining obscene material, the issue of “contemporary community standards” is both vague and constantly changing. As they’ve essentially become more liberal over the years, particularly with new and expanded forms of media, the Miller Test has increasingly helped to protect many forms of erotica when challenged in the justice system. Accordingly, the uberstuffy types had to up their creativity when instigating clashes, but not necessarily achieving the intended results.

In 1989, for example, Robert Mapplethorpe‘s art exhibit, publicly funded by the National Endowment for the Arts, came under attack by conservative special interest groups under the guise of opposing public subsidies for art that they deemed obscene. Applying powerful lobbying tactics, they managed to influence withdrawal of support for Mapplethorpe’s show along with a subsequent obscenity prosecution of a venue that proceeded with the exhibition. While their strategy initially appeared to succeed, it ultimately backfired massively when the venue (the Contemporary Arts Center in Cincinnati, Ohio) was found not guilty in the resulting jury trial and the entire escapade elevated Mapplethorpe to celebrity status, significantly increasing both the exposure and monetary value of his art.

These days, erotic artists are thriving as the mainstream has widened its view of what is considered–and accepted–as art. This isn’t to say that opposition camps have dissolved completely, of course, but it does seem that a greater degree of tolerance is now in the air. It’s a positive trend that not only solidifies freedom, but ironically owes itself to the lack of a clear, universal definition.

However, you do know it when you see it.